Babyland has an impressive history in Launceston. They came to us wanting to communicate their 35-year family success in the business and celebrate their loyal customers.
We developed a complete marketing plan that focused on implementing both digital and traditional advertising across multiple marketing channels. This aimed at connecting their campaign to their lifelong customers on an emotional level.
The project brief was achieved as their 35-year in-store celebration was a huge success and even helped to attract new customers.
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