Sweetbrew rebrand project preview
Client and areas covered


  • Graphic design
  • Style guide
  • Branding
  • Logo design
Sweetbrew rebrand project image
What was asked for

Project Brief

To speak to their heritage and the history of coffee while bringing them into the 21st century.

What was delivered

The Solution

Sweetbrew is a well-established luminary here in Launceston when it comes to good coffee. Alongside the team at Sweetbrew we teamed their love for modern edgy font with a classic tone of gold and paired that with an icon of a traditional coffee ceremony cup, an item that is close to the heart of Archana (one of the owners), her heritage and the history of coffee.

What was achieved

The Outcome

A great rebrand that will be used across all locations. Both the icon and the logo work separately as well as they do together which was important to the team.

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